During 2020, Debit has succeeded in passing several key milestones: more than 3 million euros in outstanding portfolio, more than 20 million euros in total volume invested, nearly 6,000 active users and more than 30 million euros in ” assets provided ”.
Compared with 2019, Debitum says it has gone from being a relatively unknown platform or service to “a safe and profitable investment tool to diversify investors.” The company further noted that it had been able to maintain a 0% default rate, “decreased the repurchase rate to almost 0%, and none of the [their] investors lost their funds. Additionally, Debitum reports that it has moved its business operations to “a new entity for regulatory purposes” and the team knows that Debitum will manage to achieve “new records” this year.
The company added:
“At the end of 2020, Debitum had nearly 6,000 active users on the platform. Compared to December 2019, nearly 2,000 new users have joined the platform. Compared with November 2020, the user base increased by 2.34% and the user growth trend is taking a convex shape. In 2020, Debitum tried to use several marketing strategies that yielded little or no results. Therefore, Debitum will focus its marketing efforts towards affiliate networks and a personalized approach to its investors. ”
Debitum has confirmed that its future plans include redesigning the company’s website homepage while making the platform much more user-friendly or intuitive. Debitum also mentioned that their pro team are delighted to see their user base growing steadily, however, addressing the issue of “slow” user base growth remains their primary focus (at least for the start of 2021). ).
The platform management further noted:
“At the end of 2020, the Debitum team noticed surprisingly increased deposit activity on the platform. In the last three months of 2020 alone, Debitum has collected more than 1.5 million euros in deposits. In December alone, overall deposit volume growth reached 6.5% and is expected to increase at a higher rate in early 2021. ”
In 2020, Debitum had increased its minimum deposit and various other investment requirements. Even if some investors reacted “negatively”, the platform managed to increase the volume and the number of deposits. In addition, Debitum has launched several different cashback campaigns which have been well received by their investors and have also provided “additional impetus to the growth of the overall deposit business,” the company claims.
The Debitum team has also started offering account management services to some of its larger investors. As a result of these developments, in 2020 alone, Debitum attracted more than 3.9 million euros in deposits, “more than the 2018 and 2019 deposit volumes combined,” the company revealed.
“Based on the desired deposit volume in 2021, our current challenge is to increase the number of investors depositing on the platform and to find an institutional investor who would cover a significant part of the expected portfolio. “
In 2020, Debitum is said to have supplied more than € 18.5 million in assets to the platform, which is “more than the 2018 and 2019 volumes combined,” the company confirmed. He also mentioned that in the month of December 2020 alone, they had offered 323 assets worth more than € 2.15 million.
Debitum claims that they have now “finally solved the problem of the cash trail on the platform and [their] there are many assets for investors to choose from. In 2020, 6 loan originators “joined the platform and successfully developed business with Debitum”. The asset facilitation rate of new loan originators “was over 80%,” which is “a great achievement” from our investors, says Debitum. In 2020 alone, Debitum “earned more commission income than the commission income of 2018 and 2019 combined,” the company noted.
In 2020, more than 15 million euros of investments would have been made via the platform.
Debitum also mentioned:
“In December 2020 alone, our investors invested 1.54 million euros, which represents a 7.11% increase in the overall investment volume. In 2020 alone, our investors invested twice as much as in 2019, thanks to the expansion of our investor community and increased investment activity from existing users. In 2020, Debitum moved from short-term investments to longer-term opportunities. At the end of the year, we reached an average investment period of 100 days, which seems to us an ideal period to satisfy both short and long-term investors.
Debitum also succeeded in increasing its “minimum investment size” to EUR 50, which allowed it to significantly increase the size of the “average investment”. By building confidence and maintaining “excellent performance,” investors in the platform are more “inclined to invest larger amounts in fewer assets,” says Debium. The company also confirmed that it had increased its average interest rate “from 7.7% at the start of 2020 to 8.8% at the end of the year.” Rising interest rates give “more room to deliver good campaigns to our investors and earn higher commissions in the future,” Debitum noted.
(Note: For more details regarding this update, check here.)
In a separate announcement, Debitum revealed that it works with one of its partners, Flexidea, to deal with “short-term financial instruments”. Due to Flexidea’s “unique” business model, Debitum will be able to provide short-term investment opportunities that “generate attractive returns while keeping risk low”.